Showing 1-9 of 11 results
Front Office Management
Front Office Management in the hotel industry involves the work of reserving accommodations in the hotel, registering guests, maintaining guest accounts with the hotel, night auditing, and coordination with various other departments for providing best guest services. This tutorial teaches the basic terms related to the front office department of…
Customer Service
Anyone who is provided with a good, product, service or idea is a customer. Customer is king because he keeps every business afloat. Whether an organization offers a product or service, it cannot remain in business if it cannot find a group of people willing to become its customers. In…
Customer Relationship Management
Customer Relationship Management (CRM) in a very broad way can be defined as the efforts made towards creating, developing, and maintaining a healthy and long-lasting relationship with the customers using technology. This tutorial is an introductory guide to CRM that touches upon various topics such as understanding 21st century customers and…
Consumer Behavior Management
Consumer behavior is about the approach of how people buy and the use merchandise and services. Understanding consumer behavior will assist business entities to be more practical at selling, designing, development of products or services, and every other different initiative that impacts their customers. In this tutorial, it has been…
Business Sales
Sales training is an integral and fundamental part of any business operational cycle. The most important role of a Sales Manager is to provide Sales Training to the members in his team, so that they can achieve their targets and prove their productivity. Improperly trained salespersons often end up providing…
Conversion Rate Optimization
Conversion Rate Optimization, also commonly referred as CRO in short, is basically the exercise of increasing sales and prospective leads from any website. The added advantage is that it can be done without increasing the percentage of website visitors. By improving or by optimizing the website conversion rate, there is…
Brand Management
Brand Management is the process of creating, developing, and supervising the progress of a brand. This course by Academy Europe introduces you to various categories of brands, their architectures, extensions, and promotions. It also introduces brand equity, co-branding, brand performance, and valuation. This course will teach you the basic terms…
Amazon Digital Marketing
Amazon, the E-commerce giant, is one of the oldest merchants on the web and has over 200 million customers worldwide. Amazon is the unrivalled marketplace to sell products online. It provides an excellent platform for conducting online business and has proved beneficial for both buyers and sellers. Amazon is an…
Hotel Management
Hotel Management covers hospitality industry news, analysis, trends, finance, business, design, and people for hotel management at each level of the market. Program Objective The objective of Program in Tourism and Hotel Management is to equip students with knowledge and skills required in services, cuisine, reception and public relations in…