Facebook Marketing


This course is designed to make the audience understand how Facebook can be used as a digital marketing tool. It also explains how Facebook provides insight into its users’ interests, likes, dislikes, personal life and buying behavior. In addition, it also provides a large database of information that can be tapped into by your business or organization to generate high quality leads, sales enquiries and traffic to your website.

Free Certification

Academy Europe presents high-quality formal diplomas, certificates and e-certificates which are formal proof and recognition of accredited online courses. It shows all student’s abilities to learn and achieve high results and is very useful to promote personal career including with CVs, job applications and self improvements.

How can you get your certificate at Academy Europe?

  • You must click “complete” link at the end of every lesson of your course after you finish them.
  • When you finish all lessons of course, the “finish course” link is going to be active at the end of last lesson.
  • When you click the “finish course” link, you will finish your course on Academy Europe officially. Then, “certificate” page of you completed course will be automatically active.
  • You can see and download your certificate online after you click on your “certificate” link.


This course is for those who wish to make or strengthen their stand in the market through Facebook as one of the social media platforms. The audience of this course is expected to have a basic understanding of digital marketing and good communication skills.


We assume that you have the creative skills required to help you stand out in the field of digital marketing.

  • Facebook Marketing - Overview 0/1

  • Facebook Marketing - Profile Page Setup 0/1

  • Facebook Marketing - Page Navigation 0/1

  • Facebook Marketing - Ad Options 0/1

  • Facebook Marketing - Ad Management 0/1

  • Facebook Marketing - Page Promotion 0/1

  • Facebook Marketing - Personal Branding 0/1

  • Facebook Marketing - Identify Targets 0/1

  • Facebook Marketing - Quality Posts 0/1

  • Facebook Marketing - Post Frequency 0/1

  • Facebook Marketing - Likes Philosophy 0/1

  • Facebook Marketing - Create Fans 0/1

  • Facebook Marketing - Engaging Fans 0/1

  • Facebook Marketing - Call-to-Action 0/1

  • Facebook Marketing - Video Promotion 0/1

  • Facebook Marketing - Tricks 0/1

  • Facebook Marketing - A/B Testing 0/1

  • Facebook Marketing - Analytics 0/1

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Deniz Pehlivanoglu is an artificial intelligence instructor and course content presenter at Academy Europe. She is an expert in instructional design and teaching. She supplements her knowledge in E-learning and Educational Technology by using AI and TTS elements.